Google Play Movies and TV gets improved 4K video support

Google Play Movies 4K

This move was announced on October 23, and according to Google, "when 4K titles are available from participating Hollywood studios, we'll upgrade your past movie purchases so you can stream in 4K".

Google has announced a couple of significant changes to Play Movies & TV that will have a considerable impact on owners of 4K televisions.

Jose Mourinho in scuffle on return to Stamford Bridge
The 2-2 [equaliser] in last minutes is okay for confidence of my players, but I have to look at something else. "I want to play with short passes, stop".

That said, if you live in one of those two countries, and Google can find an equivalent match, the higher-resolution file will be all yours to stream to your heart's content. This includes films that you've previously purchased in SD or HD quality. Additionally, the price of newly released and upcoming 4K content on the platform is also going down. Google says that "most" 4K movies on Google Play will now be cheaper than they were before. Still, it may be a nice surprise when you next open the Play Movies & TV app and get a notification that something in your catalog has been upgraded.

As you can see from the screenshots above, there'll soon be a new menu item in the Play Movies app that shows which of your digital movies were upgraded to 4K. And it doesn't stop here, we'll continue to make improvements so you can sit back, relax and enjoy your favorite movies, whenever and wherever. You can now watch titles in 4K via the Movies & TV app on "most 4K Samsung Smart TVs". Google says it's working with LG to get the functionality up and running on that company's sets, as well. Additionally, Google is working on 4K support for LG TV as well. Not only that, they will also start selling 4K movies at lower prices.

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