Sandra Bullock's New Netflix Movie Inspires People To Take 'Bird Box' Challenge

New Netflix film 'Bird Box' smashes streaming record

If it's a good show, you deserve an Emmy.

According to Netflix's Q4 data, the streaming platform reached 137 million subscribers earlier this year.

Though generally very discreet about audience figures, Netflix is breaking its silence for late December 2018 release Bird Box, the post-apocalyptic thriller about a situation in which it's not safe to see.

"Took off my blindfold this morning to discover that 45,037,125 Netflix accounts have already watched Bird Box - best first 7 days ever for a Netflix film!".

But some birds can talk, and they might actually have something to say about a scary movie that relies so heavily on their flighty sixth sense for danger.

Defeating May’s deal could mean no Brexit, UK’s Conservative party is warned
The Defense Secretary proposes that Britons should be more hopeful about the post-Brexit future of the UK. Buying a house, getting married or starting a family.

The Verge got Netflix to go on the record, though. So, the 45 million number seems plausible anyway, especially if Netflix has been pushing it hard to viewers around the world. That's a fair bit of Bird-watching! It could be a great deal more than 45 million. Every Netflix "account" accommodates five users. Plenty of folks share Netflix accounts, so some of those Bird Box viewings may be by more than one person at once.

It's clear that viewership was massive and that Netflix has the opportunity to drive viewers to films that wouldn't be traditional blockbuster movies.

Bier explained the thought process behind the all-in directorial choice, noting that Netflix doesn't "have any inhibitions at all" when it comes to such shocking sights and that the Bird Box team wanted everything to feel as real as possible without being unnecessarily gory.

That doesn't mean we have to like it.

A Netflix representative clarified Saturday that the service only counted views that had surpassed 70 percent of the total run time, including credits. We can take issue with the nitty-gritty numbers, but Bird Box's big debut is an important reminder of the power of Netflix's original content strategy and its straight-to-streaming approach.

Related news:

Hot News

isis-killer-beheading-video-story-top Kerala’s Women’s Wall that was a show of feminist strength
Jan 02, 2019 - 01:58
Health minister K K Shailaja led the " Women's Wall " at Kasaragod and Karat was the last person at the end at Vellayambalam. The participants would gather at the designated centers on Tuesday at 3.30 PM, when a rehearsal would be held.

isis-killer-beheading-video-story-top Antonio Brown Reportedly Missed Game Due to Dispute with Roethlisberger
Jan 02, 2019 - 01:57
According to ESPN's Adam Schefter , Brown did not return messages from Steelers staffers or teammates - or even the team owner. He arrived at Heinz Stadium on Sunday expecting to play and when he did not, Brown left by the half.

isis-killer-beheading-video-story-top Family of American arrested in Russian Federation as a spy says he's innocent
Jan 02, 2019 - 01:56
Butina pleaded guilty to acting under the direction of a Russian official to establish relationships with influential Americans. He now lives in Novi, Michigan, and is director of global security for BorgWarner, where he has worked since early 2017.

isis-killer-beheading-video-story-top Kanye West blasts Drake for following Kim Kardashian on Instagram
Jan 02, 2019 - 01:29
Over the weekend, Kanye chose to reignite the feud, once again taking to Twitter to reveal some information that was new to him. Kanye then added , "This man followed my wife on Instagram I feel a public apology in order".

isis-killer-beheading-video-story-top MFA: Wall on Crimean border not to change status of Ukrainian peninsula
Jan 02, 2019 - 00:49
All the 24 Ukrainian sailors have declared themselves to be prisoners of war. You can sign up to receive it directly here.

isis-killer-beheading-video-story-top Shane Warne reveals Australia's test weakness is actually their bowling
Jan 01, 2019 - 02:36
The Australian batsmen struggled against India's formidable pace trio of Jasprit Bumrah , Ishant Sharma and Mohammed Shami. However, he failed to bag a five-wicket haul this year with the best bowling figure of four for 35.

isis-killer-beheading-video-story-top Klopp insists 'hungry' Liverpool ready for Man City
Jan 01, 2019 - 01:35
The last time they met, back on October 7, it finished 0-0 - and that scoreline doesn't do justice to just how poor a game it was. The striker was booked in the second half and then booed by the travelling support as he jogged off the pitch ten minutes later.

isis-killer-beheading-video-story-top Caggiula acquired by Blackhawks in trade with Oilers
Jan 01, 2019 - 01:19
He was loaned to Djurgardens IF of the Swedish Hockey League this season, and he had three assists in 28 games. The 26-year old Petrovic was drafted 26th overall in the 2nd round of the 2010 draft by the Panthers.

isis-killer-beheading-video-story-top Djokovic and Nadal Speak out on Andy Murray Situation
Jan 01, 2019 - 00:55
Djokovic replied that Murray was a great player and that he believed that sooner or later Murray would return to where he belongs. It's different in the past couple of years, but I like challenge in life, because from the challenges we grow and we learn.

isis-killer-beheading-video-story-top Packers' QB Rodgers leaves with head injury vs. Lions
Dec 31, 2018 - 02:30
The former punter recently called the Texas Tech-Baylor game last month alongside former Green Bay Packers linebacker A.J. Interim head coach Joe Philbin is expected to get a shot to land the gig full time, but a new name has crept in.

isis-killer-beheading-video-story-top Amanda Nunes KOs Cyborg in 51 seconds, Jones wins at UFC 232
Dec 31, 2018 - 01:44
Nunes, the UFC women's bantamweight champion who now also holds the featherweight belt, went at it immediately against Cyborg. Jones' victory over Gustafsson headlined the pay-per-view main card following prelims on FS1 and UFC Fight Pass.

isis-killer-beheading-video-story-top White House chief voices 'nothing but compassion' for migrants
Dec 31, 2018 - 01:33
When she previously was House speaker, she would routinely demand exclusive jet travel from Washington to California for breaks. During his presidential campaign, Trump repeatedly insisted that Mexico would fund the wall.

isis-killer-beheading-video-story-top Dipika Kakar Wins ‘Bigg Boss 12’ and Takes Home Rs 50 Lakhs
Dec 31, 2018 - 00:59
Her relationship with Sreesanth was often questioned as many thought it was her strategy to stay strong in the show. Later, she made an appearance with Shoaib Ibrahim on Nach Baliye 8 where the latter proposed to her for marriage.

isis-killer-beheading-video-story-top Sears to close Fairview Heights location
Dec 30, 2018 - 03:03
Additionally, the Kmart store located at 201 Ninth St S E in Rochester has also been identified as a store to close in 2019. Sears filed for Chapter 11 bankruptcy protection in October, weighed down by years of declining sales and massive debt.

isis-killer-beheading-video-story-top Gamecocks fall in Belk Bowl to UVA
Dec 30, 2018 - 02:23
There are far fewer questions for Virginia , which proved its mettle and earned eight wins for the first time since 2011. The Gamecocks have been averaging 440.2 yards per game this season, 277.4 passing and 162.8 rushing.